When it comes to advertising your business, you must make every opportunity count. Of course, you have an ad campaign in place and it's giving you a good return. But why not exploit the advertising space that your vehicle offers? Yes, you got that right – use your car or your fleet of vehicles to advertise your business. How? With custom vehicle lettering signage. In Sydney, you'll find a number of vehicles displaying a company logo or a sign denoting a famous brand. This is achieved with customised vehicle lettering signage.

Your vehicle offers valuable advertising space that is available to you free ... Read more »

Signage or signs are an important aspect of your business, they are an advertising tool that help draw customers to your business. They are the silent salesperson of your business so you must carefully consider how you will put them to the best use. It is crucial to have an attractive building sign in Sydney so that your business stands apart from the competition. Brand recognition is the most important function of a building sign – it directs potential customers to your business premise or store.

There are two types of building signs – ground mounted and building mounted. Ground mounted signs are typically placed by the side of ... Read more »

Whether you are just starting a small business or are an established company that has been around for years, there is no denying the fact that signage advertising has an important role to play in its success. Signs do the job of making a good visual impact upon your prospective customers which leads to more sales. Ever so often, a new business is popularised because of its unique, eye catching business sign. This is the overall benefit of signage advertising for your business, but let us look at some more reasons why business signs work for you.

A signpost for your business:

Your business sign functions as a sign ... Read more »

During the night, there's one advertisement media that stands head and shoulders above all others – the neon signboard! The neon signboard is the undisputed king of night advertisement indeed, nothing is more eye-catching then a neon signboard and amongst all the advertisement media out there, neon signs truly catch the eye especially at night.

Modern technology and human ingenuity has constantly improved the quality of neon signboards. Today you can have a custom neon signboard made in a multitude of colours. With a electronic circuit, they can be made to switch on and off in parts. In fact, part ... Read more »

Advertisement works that is why we notice so many banners at road side and especially at junctions. Advertisement work by creating a memory in the viewer's subconscious so next time to viewer needs a product or service you provide, he (or she) will automatically select your product because it is there in the subconscious.

Now that we know that advertisements work, the question is, what medium to use. Well, one the best and most economical is the Vinyl banner.

A Vinyl banner is easily printed by the ad agency and then all you have to do is to tie it up at the advertisement spot. If you have a large number ... Read more »

An advertisement can be a great levelling agent for small businesses. Big businesses do not necessarily make great advertisement signage but a small business owner tends to think harder get the best value for money. A small amount spent on a great custom signage can be an important marketing tool for small businesses and fetch more business than a large amount spent by a big business on a ill-conceived signage. These days there are different types of signage available and all can be customised to your exact requirement.

Fabric Sign:
Fabric signage is a very budget-friendly choice. They can be customised as per your r ... Read more »

More often than not, the way your business name is put up says a lot - it either spells class (and therefore attracts customers) or, it is just so-so or downright ugly and uncaring which again would say a lot about how you feel about your own business.

So if you are starting out new or renovating and wish to put up your business entity name in a manner that spells class, here are a few tips for choosing the professional signage solutions for your business.

Tip # 1 Signage location: Bang Centre ! Human eye catches anything in its absolute centre so if you want your customers to get your messa ... Read more »

Hanging Signs are not just an amazing and highly cost effective way of advertising your products and services; they are easier to setup in comparison to other advertisement signs – just hang them from a pair of hooks or whatever and you're done. Needless to add, this also makes them more economical than other outdoor or indoor advertisement material.

Sydney City Signs offers you a wide variety of custom hanging signs as the most affordable way of promoting your business. They specialise in many outdoor hanging sign substrates including Dibond, aluminium, high density urethane, banners and redwood si ... Read more »

Vinyl was considered a tacky decorative material in the past, but not any more. Today, vinyl is one of the most popular form of decorating your home or advertising your business. Vinyl lettering is the new and economical way to decorate your home or office. The reason for its popularity is the fact that it has many uses. It is very versatile in that it can be used to decorate your walls or vehicles or even used on the floors. Additionally, it is cost-effective and convenient.

Vinyl lettering can be used to decorate your home to give it that unique look. Putting up a message in vinyl lettering easily att ... Read more »

LED display signs and electronic messages are also known as digital displays or reader boards or electronic message centres. LED displays are computerised and programmable electronic visual communication devices that are used as an advertisement tool to get your message across to the public. The significance of LED displays or electronic messages is that they allow you to be versatile in your messages rather than being stuck with a stationary message board with a single message.

Variety is the spice of life and being able to change your messages on the display board helps attract the right ... Read more »